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The Allyson Group blog in 2020 is here to help you make sense of content writing and content planning. To make sure our clients understand the ecosystem of online marketing, w

 

The Allyson Group blog in 2020 is here to help you make sense of content writing and content planning. To make sure our clients understand the ecosystem of online marketing, we also write about adjacent topics, like SEO – search engine optimization, and content marketing. These are the systems our work plugs into. And, from time to time, we harken back to our public relations and journalism backgrounds by adding a few posts on topics like branding and brand management, employee communications, and media relations.

 

ORIGINAL CONTENT FOR WEBSITES AND BLOGS The Allyson Group is shifting to a 100% content writing focus in 2020. We will also, for the first time, offer content planning as a product! We are the content people in the content marketing matrix. We serve the......

Here at The Allyson Group, we’re about to relaunch this content creation thing with a clearer brand focus. Why? Because we need to become a match for the kind of work we’re doing. After being known as “general business” writers, editors, and PR people for......

An article I penned for The Douglas Review in May: Gabourey Sidibe’s Memoir Released  Gabourey Sidibe was probably sent to earth to show the rest of us how to live a truly authentic life. Her physical appearance is, to most people, the thing most remarkable about......

An article I wrote for The Douglas Review in May. Veteran journalist April Ryan perfectly exemplifies the sentiment expressed by the actor Eddie Cantor that “it takes twenty years to become an overnight success.” Ms. Ryan has toiled for exactly 20 years as the White......

When the writer and artist Ed Newman from Duluth, Minnesota, came to my house in Washington, D.C. and showed me how the real bloggers do their thing!...

Opening night for 3 Artists: 1 Venue sparkled as a gala crowd of friends and fans came out for the first look at new works from visual artists Tunde Odunlade, Carlos Uribe, and Caryl Henry Alexander. We appreciate you!!! Torrential rain may have shut down......

The question, then – and I am not the first to ask it – is …who the hell cares? That is still how my own “blogging” occurs for me. But everyone says I must. ~ ~ ~ At the beginning of my so-called career, as......

I LIKE Twitter. Always have. The absolute necessity for brevity. The 140-character limit is unyielding. In the beginning, it was life as haiku. Then, symbiotic apps grew to include links to everything: photos, videos, web pages, and of course, much, much longer articles. As for......

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