About Us

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The Allyson Group

Mission

We write original content. Our work helps mission-driven brands publish consistently, maintain strategic focus, and stand out in the marketplace of products and ideas.

Clients

OUR CLIENT is a social enterprise, nonprofit, or other small business that’s out to make a difference in the world with its products and services. They practice sustainability in many aspects of their business. They maintain an empowering workplace culture in which people thrive. Finally, they act with integrity as corporate citizens, supporting communities outside, as well as inside, their organizations.

Team
OUR TEAM is diverse, by every measure. Here’s who we are:
    • Write Hand + Executive Writers: on hand as needed
    • Copywriters: marketing pros
    • International Perspectives: all ages and from different corners of the globe
    • Diverse Industry Backgrounds give us a well-rounded perspective
    • Human-Generated Content. Because that’s what branding is. Authenticity.
    • Truth Seeking: What’s your authentic story? Good? Let’s tell it! Not as good as you’d like? Knowing gives you a roadmap.
    • We Live in Possibility: Relentless positivity is our posture.
    • We’re Ghostwriters: Although brilliant writers ourselves, mostly we amplify the voices of others.
    • We Know Branding: once we understand who our clients want to talk to, we can connect deeply to those people.
    • High-Houch and Highly Collaborate: this work is done in partnership with you. Expect to be involved.
    • Fractional CMOs: highly integrative with your in-house team, meeting them where they are.
    • Got Data? Need Data? Explaining complex issues to everyday people. That’s what we do all day.

Professional Affiliations

What Our Clients Say
"I have thoroughly enjoyed working with Karen on a number of writing projects that were important to my business. She is uniquely skilled at capturing the client’s voice, retaining their authenticity while making the message more impactful. She’s a superb thought partner, an adept wordsmith, and an overall easy spirit. "
NONA M. RICHARDSON
NONA M. RICHARDSONChief Strategist
"Karen of The Allyson Group and her fabulous gift of written language has been essential in my pursuit to rebrand my local business, develop a clear-cut message and create a digital copy marketing campaign. I would highly recommend using this company for your copy writing needs, from blogs to email marketing campaigns to website copy and for all the planning that is needed to create & stay on brand."
NICOLE HENN
NICOLE HENNOwner
"Karen did an excellent job of listening to me wander through my professional history and wove it into a succinct statement of success. She used her extensive knowledge of branding to paint a picture of what I stand for, how I got to where I am today, and where I want to go as a business owner."
REBEKAH KLEINMANRealtor®
"Karen has worked with me on an editing project for my book and she's motivated me to expand my creativity, and to think big when needed."
MARY M. CAMPBELL
"The Allyson Group Is my go to organization when I need expert content that represents my business’ Creative goals. Karen James Cody listens, she understands my unique goals and turns this data into a very successful branding Process. I highly recommend their services."
CARYL HENRY ALEXANDERArtist With Purpose

CarylHenryAlexander.com
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Our Work Has Also Appeared In:

Meet Karen James Cody

Founder

“I’m a pessimist if I’m not careful, a feminist, a Black,…an oil-and-water combination of ambition, laziness, insecurity, certainty, and drive.”
~ Octavia Butler, Author

We are a diverse group of writers offering content writing for small business brands, social enterprises, and nonprofits. We are based in the Washington, D.C. / Baltimore metro corridor.

Karen founded The Allyson Group in 1991 in the San Francisco Bay Area. Her first jobs out of college put her inside award-winning graphic design firms. There she developed an appreciation for great design and subtle,  elegant typography. 

 

The Allyson Group’s services back then were writing, copyediting, book editing, early self-publishing, and media relations.

In the beginning, she wrote company newsletters, annual reports, and marketing copy. The primary tool of the trade was the Selectric typewriter. But soon enough came the PC: the MacIntosh, the IBM (with the DOS operating system), and the IBM clone. 

Today, we have come a long way. Websites, blogs, and social media are all well integrated with an organization’s core marketing program. 

All these platforms require content. That’s where The Allyson Group can help you. Let’s get started! It begins with just a conversation. 

Large Or Small, Call Us Today To Discuss Your Project!