ABOUT

OUR MISSION

Our goal is always to produce expert, original content, and copywriting for small business brands that helps them stand out in the marketplace of products and ideas.

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OUR VISION

Our diverse TEAM of copywriters helps small business owners keep up the quality of copywriting needed to build and maintain a successful online brand.

 

Original articles, blogs, social media content, and all our copywriting reflect our client’s brands.  We aim to speak straight into the heart of their ideal customer, creating powerful calls to action that convert prospects into customers.

 

Our ideal CLIENT is a social enterprise, nonprofit, or other small business that’s out to make a difference in the world with its products and services; has a consciousness around sustainability in its business practices; maintains an empowering workplace culture in which people thrive; and acts with integrity as a corporate citizen.

 

Our BRAND is fun, fast, correct, and on time. We only have happy customers!

B2B Copywriting Services - Proud Member, Maryland Black Chamber of Commerce

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kcoddy

Karen James Cody

"I’m a pessimist if I’m not careful, a feminist, a Black,...an oil-and-water combination of ambition, laziness, insecurity, certainty, and drive." ~ Octavia Butler

We are a diverse group of writers offering content and copywriting for small businesses, social enterprises, and nonprofits. We are based in the Washington, D.C. and Baltimore metro corridor.

 

Karen founded The Allyson Group in 1991 in the San Francisco Bay Area. Her first jobs out of college put her inside award-winning graphic design firms. There she developed an appreciation for great design and subtle, elegant typography.

 

The Allyson Group’s services back then were writing, copyediting, book editing, early self-publishing, and media relations.

 

In the beginning, we wrote company newsletters, annual reports, and marketing copy. The primary tool of the trade was the Selectric typewriter. But soon enough came the PC: the MacIntosh, the IBM (with the DOS operating system), and the IBM clone.

 

Today, we have come a long way. Websites, blogs, and social media are all well integrated with an organization’s core marketing program.

 

All these platforms require content. That’s where we come in!

Have more questions? Contact us now, or visit our FAQ’s page HERE!

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